Hello gorgeous!

If you've found your way here, we believe its fate- you are exactly where you're meant to be.

You are an aspiring high value woman with impeccable standards and exquisite taste.

You are a lover of the finer things of life- those dreams others might deem impossible, but your intuition keeps urging you forward.

You, darling, are a luxury, and you deserve a brand that mirrors your exquisite standards.

We understand you because we were created just for YOU.

Welcome to Vivacious Officiall.

We empower luxurious, spiritual women to align with their visions and elevate their lifestyle.

Vivacious is a luxury lifestyle brand designed to empower women to transform their lives and embody their highest potential.

Founded in 2022 by Jamila Audi, Vivacious started as a Tumblr blog, born from Jamila’s personal journey of overcoming low self-confidence, codependency, and unfulfilling relationships.

Through her journey of inner work and healing, she realized that true change starts from within and that women have the power to transform their lives regardless of their past. Self-worth and confidence begin from within.

She realized Vivacious was meant to be more than just a blog—it was a lifestyle. In 2024, she transformed Vivacious into a luxury lifestyle brand dedicated to elevating and empowering women

"I’ve always aspired to be a high-value, confident, and successful woman. Discovering personal development, inner work, and spirituality transformed my life in ways I never imagined. It became clear to me that my purpose wasn’t just to elevate myself but to empower other women to do the same." - Jamila Audi (Founder & Creative director)